Bear Basics

For nearly 3 decades, Bear Basics has consistently been the number one stop for Cal gear. Our goal is to provide alumni, sports fans, tourists, students, parents, and relatives an easy and convenient outlet to access a wide variety of Berkeley paraphenalia. In order to better accomodate alumni and fans who have moved out of the area, we have chosen to open our own website, so that no matter how far you are, Cal will always be close to the heart.

We carry clothing for men, women, and children now too! Browse through our website to find a wide variety of garments including t-shirts, sweatpants, hoodies, v-necks, shorts, long sleeve tee's, jerseys, and much more. Our garments are purchased and printed on only high quality brands, such as Champion, MV Sport, Alternative Apparel, and even American Apparel.

Our onsite location is located just a block away from campus, at the intersection of Durant and Telegraph. With three floors it's hard to walk out without finding something that you like. The ground floor is primarily Cal gear, ranging from T-shirts and hoodies all the way to portable bleacher seats. The second floor is women's fashion, and the basement is where you will find T-shirt Orgy, the largest t-shirt collection for miles.

How Cal Benefits When You Shop

If you've ever purchased something from our store, you will have noticed the hollogram tag that accompanies each garment. These special tags help consumers find legitimate collegiate products. Bear Basics offers officially licensed collegiate products and strictly adheres to the University California Berkeley's merchandising guidelines and rules. A percentage of each item sold goes directly back to the University itself. For this reason, when you shop at Bear Basics, you are guaranteed not only the best selection of Cal gear, but you are also helping support the university.

Find us on Facebook!

Did you know that Bear Basics is on Facebook? Search Bear Basics on facebook to add us as a friend! Or simply click here to be redirected to OUR PAGE. On our page you will find special offers and coupons in addition to helpful updates on store merchandise and shipments.

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